When is Social Marketing Wrong for You?

From Doug's list, the following:

• You have something to hide
• You are a control freak and need to control your message
• Your product or service sucks
• Your product or service requires a hard sell and pressure
• You can dish it out but cannot take it
• You are not willing to improve

If you answered yes to one or more of the above, then social marketing is DEFINITELY not for you!