Monday, October 5, 2009

Ways to Manage Your Online Reputation

The increase of user-generated content, comments and reviews on the Internet leaves your business vulnerable to unsolicited comments. All you need is to Google, Yahoo or Bing your business name to find what is being written about you - and not always BY you.

In this article, "Three Best Ways to Improve Your Online Reputation" the Wall Street Journal Online provides this advice:
1. Reach out immediately to dissatisfied reviewers.
2. Flood search engines with content you can control.
3. Appeal to bloggers to review your company or your product.

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