Wednesday, July 29, 2009
Yah-Bing grabs 30% of Online Ad Market
Microsoft and Yahoo announced a deal today that combined will give them a larger, more credible share of the online advertising market - leaving 65% to Google. In this consolidation the online advertising market is now controlled by two rival companies. Combined with the impact Bing has had on the Search market since its recent launch, the online search and advertising markets has seen a significant shift in power this year. Here is more on the Microsoft/Yahoo merger...
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