Saturday, March 21, 2009

Alternatives for Trade Shows

Recent consultation with the crafts industry revealed a shared concern that wholesale and retail trade shows no longer deliver the results they once did. This article in The Crafts Report online, offers good suggestions:
  • Traditional networking (use and lose the business card)
  • Existing web sales sites such as wholesalecrafts.com and etsy.com
  • Blogs
  • Upload video (how to's are popular)
  • Participate in online crafts discussion groups and forms

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