Earlier the week I attended the local release of Deloitte's TMT (Technology, Media $ Telecommunications) 2010 Predictions - see the full document on their website - and while it confirmed a few trends it also shed light on a few others. (Important to note that Deloitte also admits to have slightly missed the mark in previous years!). So following from the Ipad posts - Deloitte predicts that eReaders like the Kindle and the iPad will claim its niche and revolutionize publication, adapting its distribution channels to micropayments like the 99c songs on iTunes.
Confirmed:
- Advertising continues to social and mobile at the cost of traditional channels.
- Cloud computing continues to grow with computers getting "thinner" and the grunt work and storage happening on the Internet.
- Growth in mobile and Internet use continues to challenge the ability to move the growing volume of data, creating opportunities for solution providers that can help to decongest mobile networks.
What I found interesting:
- Users will start to determine which technologies make them most productive, providing headaches to procurement and support departments - however, this inevitable trend will not be stalled.
I took another look at my own list of tech predictions for 2010 and ... sigh... there is a lot we agree on.